Rakau Nui Gardens

The relaxed space of gardens

Rakau Nui Gardens is a market garden and orchard start-up that prides itself on authenticity and genuine connection. With a love for the garden as a relaxed and meditative space, Rakau Nui means “place of trees” or “many trees”. Being creative, down-to-earth and relatable is at the core of their identity. Rakau Nui Gardens focusses on the whole garden and orchard experience and wanted us to create branding that was professional and elegant.

Our Response

Taking on board Rakau Nui Gardens’ vision for elegant and professional branding, we created designs that showcase a minimalistic illustration of a rose. We used colours of sand and regal green to really give it an essence of connectedness to nature and the relaxed space that gardens can bring. A pink rose has been known to symbolise grace and elegance, which we thought suited the logo well. The brand development assets that were created included a logo, business cards, bouquet wrapping, flower truck artwork, and marketplace buckets and aprons.

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Concoction Bolt